The goal of a Business Development Center (BDC) is to develop additional sales and service business, as well as improve the customer experience with optimized workflows. However, dealers often find themselves wondering if a BDC is worth it for their dealership, and if it is, where to start building a BDC for their store.
This week, Danny Anderegg, a veteran of the automotive industry for 30+ years, discusses the importance of a BDC and how you can start the process of creating one.
Do you have a question you would like answered on #AskNCM? Leave us a comment below! For some additional reading on improving your dealership, please check out some of our other articles on the subject: