Develop and Train to Retain Your Best
Develop and Train to Retain Your Best

General Sales Management II: Strategies

Part two of three in our General Sales Management Program is designed to help improve productivity and win the respect of your management team with a thorough understanding of sales department profitability and asset management. This course delivers the advanced skills you’ll need to direct a more successful sales organization.

After a student completes General Sales Management I: Foundation, they become eligible to attend General Sales Management II: Strategies. This course will take a deeper dive into specific topics from Foundation, along with introducing some new topics. Not unlike course one, Strategies will utilize NCM’s exclusive Guarantee of Action (GOA) plans to provide a roadmap for improvement that is individualized for each student.

In this second level course, students will experience instructor-led interactive discussion, department analysis tools, and classroom lecture.

Class Length: 2 days

Key Objectives & Competencies:

  • Improve departmental profitability through key performance indicators (KPIs) and best practice guides
  • Manage the sales process and traffic control through understanding of opportunities to do business (OTDB)
  • Develop a world-class BDC/internet operation
  • Determine the key areas of focus you should monitor and track daily, weekly, and monthly
  • Execute an effective traffic management plan within your dealership
  • Create an internet lead tracking system that includes first party as well as manufacturer leads
Save by Bundling
Save thousands when you purchase more than one course within any applicable multi-part program!

General Sales Management II: Strategies

$1,795 | Per Seat
General Sales Management I: Foundation
Recommended for:
General Sales Managers, New or Used Vehicles Sales Managers, F&I Directors, F&I Producers, and Variable Operations Directors

Course Dates & Availability

September 18-20, 2019 Kansas City, MO Available
November 20-22, 2019 Kansas City, MO Available

Call the NCM Institute at 866-756-2620 or complete this form for more information or to register.

NCM Institute has had a profound affect on our total operations.

Chris Wofford, Sales Manager, Griffith Motors Toyota and Honda

The forum in the classroom provides open discussions that will help all dealers, at any level, increase their productivity. The take home material will help anyone further educate their stores and increase awareness.

John Giunta, General Sales Manager, Lamborghini Sarasota

Most relevant and informative training in the industry. This information is vital to anyone that is making the automotive sales industry a career.

Matt Huffman, Sales Manager, McKenney Chevrolet GMC Buick Cadillac
Cancellation Policy: More than 15 days, but less than 30 days, prior to session, 25% of the tuition will be forfeited unless rescheduled for another date within 6 months. Less than 15 days prior to session, 50% of tuition will be forfeited unless rescheduled for another date within 6 months. Non-attendance without prior notification* or failure to attend the course within 6 months will result in full forfeiture of funds.
*Must call by 2:00PM CST the Friday before the class begins.