After reflecting on your performance in 2017, it’s time to forecast where you would like to be in 2018. This critical process allows your dealership to strive for improvement and can be a rally cry for your departments. Unfortunately, there are many dealerships out there that are not utilizing this tool to its full advantage. Many will look at their 2017 numbers and arbitrarily select a goal they would like to hit. Increases of 5%, 7%, and 10% are all great numbers to strive for, but are they realistic?
When you break down your forecast for your fixed operations, you need to make sure you have the resources, the time capacity, and the manpower to accomplish your forecasting goals. Otherwise, you are setting yourself up for failure. Expert Rick Wegley breaks down what metrics you should be tracking in the new year, and how you can make the most of your forecasting.
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